MakeO raises ₹90 Cr for clear aligner expansion in India, Southeast Asia

MakeO, the parent company of clear aligner brand Toothsi, has raised ₹90 crore ($9.4 million) in a funding round led by existing investors. The capital will support expansion across India and into Southeast Asia, Inc42 reported.

The raise follows a period of consolidation in India’s direct-to-consumer health sector. When we covered Nat Habit’s ₹142 crore Series C earlier this month, the personal care brand highlighted offline expansion as a key priority—echoing MakeO’s own push beyond digital channels. Unlike electric mobility or AI, where funding has surged, consumer health startups have faced tighter scrutiny over unit economics.

Toothsi competes with both global and local players in the clear aligner space. The market in India is projected to grow rapidly in the coming years, though customer acquisition costs and clinical oversight remain persistent challenges.

MakeO’s last disclosed funding was a significant round some time ago. The company has not shared updated revenue figures or burn rates, leaving open questions about its path to profitability. Southeast Asia, where dental infrastructure varies and orthodontic adoption is still developing, could offer growth opportunities—but regulatory and operational hurdles differ by market.

Investors will watch whether MakeO can convert funding into regional scale without repeating the cash-intensive playbooks of earlier D2C health brands. The next milestone to track: a potential follow-on round or strategic acquisition by a larger healthcare player.

Sources: inc42.com